Email marketing is one of the most powerful strategies to get leads and capture potential buyers. With the average person receiving many emails daily, getting yours noticed can be challenging. When it comes to email marketing, incorporating engaging content is crucial for capturing the ...

The role of marketing in every organization plays a critical role in 2022. With digital marketing at the forefront, we cannot afford to push these strategies to the back burner while focusing on operations. As a startup, it may be a challenge to bifurcate time and efforts towards the ...

Cold calling is a valuable strategy for new businesses to spread the word and capture leads. Although it is more like a hit and trial, it is perhaps the only way to go when starting from scratch. But calling people randomly and getting a poor response can be frustrating for a sales team. It ...

The personal loan market continues to grow at fast rates. In 2018, personal loans surged to a record-breaking number of $120 billion, which was a 20 percent increase from 2017. Globally, the personal loans market size had a value of $47 billion in 2020 and is projected to reach $700 billion by ...

It’s 2020 and the world has been suffering a radical change, a world pandemic came down upon the human race and changed the life of each and every single one of us. This is a situation that most of us never thought of experiencing, we learned about similar ones throughout history and now ...

In today’s fast-paced digital era, marketing trends tend to come and go. However, now and then, few trends manage to take the digital marketplace by storm. Here we’ve curated a list of five crucial data-driven marketing trends making waves in the marketing landscape. Because businesses ...

For small and mid-sized SaaS businesses, managing their sales pipeline often becomes hectic due to a haphazard sales process. Being a founder of a small or mid-sized business, all the tasks fall into your to-do list and getting them done is your priority. Being a solo decision maker, all the ...